The Malaysia Convention & Exhibition Bureau (MyCEB) proudly announces the 9th Malaysia Business Events Week 2024 (MBEW 2024), scheduled for August 19-23 at the esteemed Kuala Lumpur Convention Centre. This year’s event, themed “B.E.A.T.S. – Business Events and Technology with Sustainability,” will bring together 300 prominent delegates from the business events sector. MBEW 2024 emphasizes the critical integration of sustainable practices and modern technology across the business events landscape. The conference aims to act as a catalyst for innovation and partnerships, promoting the adoption of sustainable technologies and strategies that contribute to environmental and societal benefits.
The event will be graced by the presence of YB Dato Sri Tiong King Sing, Malaysia’s Minister of Tourism, Arts and Culture. A distinguished group of industry specialists will offer valuable insights through discussions and presentations. Attendees will gain access to new products and services that enhance professional skills, increase brand engagement, and provide valuable networking opportunities. The event will also offer wellness massages performed by members of a local visually impaired community, showcasing a commitment to inclusivity and health.
Mr. Azman Haji Tambi Chik, Chief Executive Officer of MyCEB, highlights the importance of MBEW 2024 in supporting the progress and development of Malaysia’s business events sector. “MBEW 2024 will continue to support the progress and development of Malaysia’s business events sector by showcasing the economic benefits and opportunities of the business events industry. It aims to attract investment and support from government bodies and the wider business community, providing a platform for dialogue, idea exchange, and business-to-business opportunities among the stakeholders.”
MBEW 2024 will feature an array of engaging activities, including panel discussions, expert-led talks, breakout sessions, and practical workshops. Notable highlights include the introduction of the Malaysia Business Events Standard and the recognition of new Kesatria members.
Demonstrating MyCEB’s commitment to social responsibility, the EVENTEXPO 2024, in partnership with the Malaysian Association of Convention and Exhibition Organisers and Suppliers (MACEOS), will be a major attraction. Themed “Everything, Everywhere, Events!”, the expo is designed to serve as a comprehensive marketplace, featuring the newest products, services, technologies, trends, and insights aimed at driving industry advancement.
Mr. Azman Haji Tambi Chik emphasizes the significance of MBEW 2024 in driving innovation and sustainability within the business events industry. “MBEW 2024 stands as a testament to our commitment to driving innovation and sustainability within the business events industry,” he added, “we believe that by embracing technological advancements and sustainable practices, we can catalyse positive change and ensure a brighter, more sustainable future for the global economy. We look forward to welcoming delegates to Kuala Lumpur for an enriching and transformative experience.”
MBEW 2024 promises an illuminating experience, equipping attendees with the necessary tools and knowledge to thrive in the ever-evolving landscape of business events. Don’t miss the opportunity to participate in Malaysia’s leading business events forum.
