Prepare to be transported back to the 80s and 90s! Mars Wrigley, the company behind beloved brands like M&M’s, Galaxy, Twix, and Maltesers, has announced the return of a classic – the Marathon bar. This iconic chocolate treat, which was renamed Snickers in 1990, will be making a limited-time comeback with its original packaging at Morrisons supermarkets in the UK.
For many, the Marathon bar holds a special place in their hearts, evoking memories of simpler times. While Snickers has become a global phenomenon, there are those who still hold onto the nostalgia of the Marathon name. This isn’t the first time Mars Wrigley has brought back the Marathon bar, with previous limited-edition releases in 2019 and 2020 causing a frenzy among shoppers. This time around, fans will be able to enjoy the classic bar and its retro packaging from this fall until December.
This exciting announcement comes as Mars Wrigley continues to tease the potential return of other beloved treats, including White Maltesers, which haven’t been available for a decade. The company has been listening to fans who have been clamoring for the return of these classic snacks, with many expressing their desire for the return of White Maltesers on social media.
While the exact details of future relaunches remain under wraps, Mars Wrigley has hinted that some exciting comebacks are in the works. It’s clear that the company understands the power of nostalgia and is eager to tap into the love for classic treats. So, keep your eyes peeled for more exciting announcements and get ready to reminisce about your favorite childhood candies!