Meghan Markle, Duchess of Sussex, has reportedly been deeply affected by the criticism surrounding her new lifestyle brand, American Riviera Orchard. The Duchess launched the venture in March, but initially kept the specifics under wraps, leaving fans curious about its offerings. In a video filmed at their Montecito mansion, Meghan showcased the brand’s potential, revealing plans to offer a range of products, including kitchenware, homeware, oils, nut butters, jams, preserves, fragrances, and furnishings. However, the initial excitement surrounding the brand has reportedly faded. With no updates on the launch date, Meghan has reportedly planned a major PR campaign to counter the negative feedback.
Royal commentator Tom Quinn suggests that Meghan felt deeply disappointed by the lukewarm reception to her brand and the criticism directed at her new jam. Quinn stated, “The one fly in the ointment is Meghan’s new internet brand, America Riviera Orchard. Meghan was in tears when the brand launched and her new jam was widely mocked for being expensive and nothing special.” He added, “She has reached the point now where she thinks that anything and everything she does will be unfairly criticized. Like her husband, she feels that people are unfairly picking on her – she cannot understand why people don’t admire her work.”
According to Quinn, Meghan wasn’t prepared to handle criticism over American Riviera Orchard. She is particularly sensitive about her lavish lifestyle in the US, believing it should be praised rather than judged, the Royal Family commentator said.
Reports indicate that Meghan is gearing up for a major publicity campaign ahead of the launch of American Riviera Orchard. The Duchess plans to boost her brand’s visibility by appearing on various talk shows, podcasts, and interviews with select journalists. She aims to enhance her reputation in both the US and the UK and increase online sales once the brand launches.
