JSW MG Motor India has officially announced the name of its highly anticipated upcoming model, the country’s first electric Crossover Utility Vehicle (CUV), as “Windsor”. This exciting development sets the stage for the launch of the MG Windsor, which is slated to coincide with the festive season of 2024.
The MG Windsor is based on the already successful Wuling Cloud EV, which has gained popularity in select global markets. The name “Windsor” is trademarked, marking a significant milestone as MG Motor’s inaugural CUV electric vehicle. As a compact electric CUV, the MG Windsor is expected to be priced below Rs 20 lakh, making it an attractive proposition in the burgeoning electric vehicle market. While detailed specifications are yet to be revealed, industry insiders speculate that the Windsor may feature two battery pack options, mirroring the Wuling Cloud EV’s configuration—37.9 kWh and 50.6 kWh. This could potentially offer a driving range of up to 460 km, a figure claimed by the Wuling Cloud EV.
The development of the MG Windsor is a result of a strategic joint venture between China’s leading automaker, SAIC Motor, and the Indian conglomerate JSW Group, signed in November. This partnership aims to accelerate the growth and transformation of MG Motor in the Indian market. Originally a British brand, MG Motor is now owned by Shanghai-based SAIC Motor, and this collaboration marks a crucial step in its Indian journey.
Satinder Singh Bajwa, Chief Commercial Officer at JSW MG Motor India, expressed his enthusiasm about the new model, stating, “We are excited to reveal the name of our upcoming CUV as MG Windsor. Windsor Castle is renowned worldwide.” Bajwa highlighted the vehicle’s advanced technological features and its sleek, futuristic design, emphasizing that the MG Windsor is designed for consumers seeking the perfect blend of sedan comfort and SUV spaciousness.
Adding a special touch to the launch, JSW Group Chairman and Managing Director Sajjan Jindal announced via a post on X (formerly Twitter) that every Indian Olympic medalist will be gifted an MG Windsor. Jindal’s post read, “Delighted to announce that every Olympic medalist from Team India will be gifted an MG Windsor, a remarkable car from JSW MG India! Because our best deserve the best, for their dedication and success!” This generous gesture underlines the company’s commitment to recognizing and celebrating the achievements of India’s sporting heroes.
