Munich Tourism is participating at the Arabian Travel Market (ATM) from May 6-9 to present the great diversity of Munich to travel partners and agents from the Gulf region and beyond. The city’s tourism offerings include five-star hospitality, destination management companies, medical tourism, shopping, and sporting events.
Munich is a popular destination for travelers from the Gulf region, and the ATM provides an opportunity to deepen existing relationships and find new partners. This year’s ATM is taking place at Dubai World Trade Centre (DWTC), where Munich Tourism’s partners include hotels, destination management companies (DMC), medical tourism, and more.
The UAE features since many years in the top five of the most important international markets for Munich, underlining its importance as one of the most popular sources of travelers. The city’s five-star hospitality partners, Bayerischer Hof Munich and Sofitel Munich Bayerpost, along with four-star partners Platzl Hotel, the Derag Living properties as well as the apartment hotel Central Hotel Apart will be present. As a DMC this year PRI Tours is at the Munich stand along with S.A.T. Security, which offers VIP and Limousine Services. Ingolstadt Village – a well-known luxury outlet North of Munich – represents the excellent shopping experience you can find in and around the city.
In addition, Munich has also been an important destination for medical tourists from the GCC, and to cater to this audience there will be three suppliers from this segment which are Medical Park, Oberberg Clinics and Seralux. S-E-T-T Worldwide Reservation supports travel agent partner with bookings for sport event like tickets for FC Bayern Munich matches. And Lufthansa Group makes a strong return to ATM showcasing its newest product developments at its passenger airlines Lufthansa, Swiss, Austrian Airlines and Brussels Airline as well as Eurowings, the value carrier of the group, which is introducing new routes into the region.
Munich Airport is already well connected to the Gulf states with multiple daily flights and is a popular gateway to Europe for Arab travellers. The five-star airport announces that Gulf Air will connect Bahrain with Munich with four weekly flights starting from July 1. The modern A321 neo aircraft will be used for this service. At the prestigious World Airport Awards Munich Airport was just recently honoured with the “Best Airport Staff in Europe” and “Best Airport in Central Europe” awards. In a global comparison, Bavaria’s international air traffic hub is ranked No 8 in the passenger rating, making it the only German airport among the Top 10 in the world rankings.
For Arab travellers, Munich Airport extends its exceptional services like prayer rooms, halal food and Arabic signage. The airport unveils tailored Personal Shopping Service for Arabic travellers. Dedicated Arabic-speaking assistants offer expertise in language and culture and invite travellers to explore the exclusive range of products available at Munich Airport’s MyDutyFree Shops.
Munich is a city that preserves and celebrates its traditions all year round but is simultaneously renowned as a dynamic economic hotspot and a technology hub. Munich has state-of-the-art architecture, art and culture and an excellent infrastructure. Located in the heart of Europe, Munich is only six hours’ direct flight away from almost the Arab region. Munich has long developed into an all-year-round destination, appreciated and visited by guests from the Middle East not only in summer, but also during spring and winter with the famous traditional Christmas Market, a statement said.
Highlights Munich’s leisure possibilities include Munich Zoo, the recently reopened Deutsches Museum, the Allianz-Arena football stadium, Legoland, the Skyline-Park and Bavaria Filmstadt. Furthermore, the BMW World and the BMW Museum offer exciting opportunities for car-themed entertainment for young and old. Shopping and sightseeing go perfectly together in a city where nothing is ever far away. In the city centre one can find shops offering typical Bavarian products such as traditional Bavarian costumes or articles of craftsmanship. The atmosphere at the Viktualienmarkt is colourful and hectic, as fruit and vegetables and other foods from both the surrounding area and from far-flung countries are snapped up. Ingolstadt Village, the close by shopping outlet, with easy access by bus directly from the city centre is worth a trip and completes the shopping experience.
From September 2024 on SAP-Garden, a state-of-the-art multifunctional sports arena, in Munich’s Olympiapark (Olympic Park) will open. It will open its doors to the general public for the first time on September 27, 2024. EHC Red Bull Munich kicks off the opening weekend from 27 to 29 September with a game against a team from the best ice hockey league in the world, the National Hockey League (NHL). FC Bayern’s basketball team will also be celebrating their debut. Visitors can also take a day trips to some of Bavaria’s highlights like experiencing the big lakes such as Starnberger See, Tegernsee or Chiemsee with its famous palace on an island by a private boat or cruising boat tour. Or take one of the many cable cars to the mountains of the Bavarian Alps.
