The Sultanate of Oman’s Ministry of Heritage and Tourism has successfully completed a four-city roadshow in India, aiming to solidify Oman’s position as a prime destination for Indian travelers. This initiative, which concluded in Bengaluru, showcased Oman’s diverse offerings, encompassing luxury, culture, and adventure, in an effort to attract a greater number of Indian tourists.
The roadshow, which commenced with a press conference in New Delhi, followed by promotional tours in Mumbai, Chennai, and Bengaluru, featured the participation of 18 prominent players from the private sector, including leading luxury hotels and airlines. These representatives presented Oman’s array of tourism experiences to Indian travel professionals, engaging in meaningful discussions with officials from Oman Tourism.
The message conveyed throughout the roadshow was clear: Oman is more than just a destination; it is a haven for luxury, heritage, and nature-based experiences, offering visitors unforgettable adventures and relaxation. Azzan Al Busaidi, Undersecretary of Tourism at Oman’s Ministry of Heritage and Tourism, emphasized the growing importance of India as a key tourism market.
In 2023, Indian tourist arrivals in Oman surged to over 625,000, marking a remarkable 70% increase compared to the previous year. This upward trend has continued into 2024, with a 15% rise in Indian arrivals in the first five months alone. Oman’s accessibility to Indian tourists has been enhanced by direct flights from over 10 Indian cities, including Delhi, Mumbai, Chennai, and Bengaluru.
More than 100 weekly flights operated by Oman Air, Salam Air, Vistara, Indigo, and Air India Express make travel between India and Oman convenient, with a flight duration of just 3.5 hours.
The roadshow spotlighted Oman’s pristine beaches, where exclusive resorts offer private stretches of sand, personalized service, and world-class amenities. Attendees were introduced to the majestic deserts of Oman, where travelers can experience the unique luxury of staying in lavish tents under a blanket of stars, surrounded by serene dunes.
For those seeking adventure, Oman’s rugged mountains serve as the perfect backdrop for luxury eco-lodges that offer both relaxation and thrilling activities. From paragliding to mountain biking, Oman’s natural beauty caters to adventure seekers and luxury travelers alike.
Oman’s deep cultural history was also a major highlight of the roadshow. Attendees learned about Oman’s iconic forts, castles, and traditional village life, along with the country’s historical significance as the Land of Frankincense. Omani heritage tours, combined with modern luxury, offer travelers an enriching experience that connects them with the region’s rich past.
Recognizing the culinary preferences of Indian travelers, Oman also offers a wide array of dining options, including Indian restaurants in luxury hotels and resorts. Whether seeking vegetarian or non-vegetarian dishes, Indian visitors will feel right at home with the diverse culinary offerings available across Oman.
To build on this momentum, the Ministry of Heritage and Tourism plans to launch several initiatives aimed at further enhancing Oman’s appeal to Indian travelers. These include residential workshops, consumer promotions, and campaigns focused on luxury travel. By expanding its presence in India, Oman seeks to position itself as a top choice for Indian tourists seeking a luxurious and culturally immersive getaway.
In conclusion, Oman’s successful four-city India Roadshow reflects the growing appeal of the country as a destination for Indian travelers. With its stunning natural landscapes, rich cultural heritage, and unparalleled luxury experiences, Oman is poised to become a top destination for Indian tourists in the coming years.
