Oman Air soared to new heights in celebrating the Sultanate’s 54th National Day, not just with a vibrant flag-raising ceremony led by the Oman Scouts, but with a powerful demonstration of its commitment to fostering local businesses and realizing Oman’s ambitious 2040 Vision.
More than 30 Small and Medium Enterprises (SMEs) were invited to Oman Air’s headquarters for a dynamic showcase of Omani craftsmanship and entrepreneurial spirit. The event transformed the airline’s premises into a vibrant marketplace, brimming with intricate traditional crafts, delectable artisanal food, and stylish locally-designed clothing. This wasn’t merely a cultural display; it was a strategic initiative designed to strengthen ties between Oman Air and the heart of the Omani economy.
The event provided Oman Air employees with an invaluable opportunity to directly interact with local entrepreneurs, underscoring the airline’s dedication to community engagement. This hands-on experience fostered understanding and appreciation for the vital role SMEs play in Oman’s economic development, driving innovation and creating jobs. The atmosphere was electric, buzzing with the energy of collaboration and mutual support.
Con Korfiatis, Chief Executive Officer of Oman Air, eloquently summarized the airline’s dedication: “As an ambassador of Oman to the world, Oman Air flies the Omani flag with immense pride. We’re wholeheartedly dedicated to supporting Oman’s 2040 Vision, whether it’s promoting tourism, increasing inward investment or prioritizing local businesses. In the spirit of National Day, our event underscored our commitment to promoting Omani SMEs, serving as a celebration for our staff and strengthening our ties with the community.” This statement highlights the integral role Oman Air sees itself playing in the nation’s growth trajectory.
Oman Air’s commitment to supporting SMEs extends far beyond this celebratory event. The airline actively collaborates with over 30 Omani SMEs and more than 200 local suppliers, sourcing essential products and services, including cabin crew uniforms, in-flight meals and amenities, and general supplies. This active engagement is not merely about procurement; it’s about strategic partnership.
Through its comprehensive Vendor Development Programme, Oman Air provides crucial support to SMEs, helping them enhance their capabilities, improve contractual performance, and advance product development. The airline offers guidance on scaling their offerings and performance tracking, ultimately aiming to secure long-term contracts. This collaborative approach ensures the sustainability and growth of these vital businesses, directly contributing to Oman’s economic diversification and resilience.
Oman Air’s National Day celebration serves as a powerful example of how a major corporation can actively contribute to the success of its nation’s vision, demonstrating a profound commitment to community, economic growth, and the enduring spirit of Oman itself.