Oodie: The Wearable Blanket Taking On the Energy Crisis

As autumn arrives and temperatures drop, families are facing a chilling reality: soaring energy prices. To combat the cold without breaking the bank, many are turning to a cozy solution – the Oodie. This snuggly garment, essentially a wearable blanket with a hood, has become a staple in British homes.

The Oodie’s plush fleece lining and roomy kangaroo pocket provide the perfect haven for those seeking warmth and comfort. Its popularity skyrocketed in 2020, with UK orders to the Australian company surging by over 200 percent. And with the cost of living biting hard, the appeal of these cuddly warmers shows no sign of waning.

On Martin Lewis’ Money Saving Expert site, one enthusiast declared that her Oodie made central heating redundant. “Invested in an oversized hoodie blanket to snuggle up in, not used heating since,” she wrote. And she’s not alone. A mother of two shared how her family’s collection of Oodies has been a blessing, providing warmth at home and during campervan adventures. “When you want to avoid putting the heating on these are fab,” she enthused. “The kids love theirs and never complain about being cold.”

The official Oodies aren’t cheap, but there’s currently a sale on, with kids’ starting from £24 and adults from £39. And the reviews speak for themselves. “Soooo comfy I love it,” one customer exclaimed. Another raved, “So comfy and nice; soft to the touch. Loving it already and it’s not winter yet. Can’t wait.” A third described it as “comfort beyond words,” adding, “Whilst it’s been bit too warm to wear my gorgeous Oodie, I know to to expect and can’t wait for the chillier weather when I can put on and be warm and cozy.”

Beyond the snuggly interior and ease of movement, customers appreciate the variety of designs. From dogs, sloths, and other animals to food-inspired patterns like chicken nuggets and fries, and avocados, there’s an Oodie for everyone. Bundles offer even greater savings, bringing the cost of four kids’ Oodies to £109, a saving of £47. And there are loads of popular character-themed ones for sale, including Pokemon, Harry Potter, Star Wars, Barbie, and Avengers.

If the official Oodies are outside your budget, other retailers offer their own versions, including Dunelm, which has a range of oversized hoodies, including a new sausage dog design for £16.

With its cozy warmth and affordability, the Oodie is proving to be a popular solution for families seeking comfort and savings amidst the energy crisis.

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