Penang Convention & Exhibition Bureau (PCEB) is proudly representing Penang, Malaysia, at IMEX Frankfurt 2024, the leading global event for the meetings, events, and incentive travel sector. Held from May 14 to May 16, this annual gathering attracts over 3,800 international meeting planners and 2,900 suppliers worldwide, providing a platform for networking and partnerships that elevate professional events and interactions.
PCEB, making its eighth appearance at IMEX Frankfurt, is strategically positioned within the Malaysia Pavilion, alongside renowned partners to promote Penang’s distinctive attractions and celebrated hospitality. Together, they embody Penang’s rich cultural heritage, welcoming ambiance, and dynamic event capabilities. Key partners include Amari SPICE Penang, Xpedition Events, Olive Tree Hotel, Penang, and PICCA Convention Centre @ Butterworth Arena.
Visitors to IMEX Frankfurt 2024 will be immersed in Malaysia’s diverse cultural tapestry and vibrant beauty. The PCEB booth will feature captivating performances, such as the traditional ‘Roti Canai’ flipping, offering a delightful introduction to Malaysian cuisine, and showcase Penang’s iconic colorful trishaws.
As the event unfolds, attendees will have the opportunity to forge meaningful connections, initiate collaborations, and shape the future of their industries. Visit the Penang Convention & Exhibition Bureau at Booth A220 to discover the captivating experiences that await in Penang, Malaysia.
