PriceTravel Holding, a major player in the Latin American travel industry, proudly declares its acceptance into the esteemed Hotel Electronic Distribution Association (HEDNA). This significant milestone underscores the company’s dedication to enhancing efficiency and scalability while solidifying its foothold in the hotel sector.
HEDNA serves as a worldwide network linking hospitality experts and top-tier technology firms. At its core, the association aims to catalyze business prospects and promote cooperation among its diverse membership base.
“We are delighted to join HEDNA, the global association of hospitality professionals, technology professionals and consultants passionate about distribution issues, where we will have great benefits that will contribute to our expansion plan and consolidate our distribution strategy,” said Sergio Sanchez, Chief Technology Officer of PriceTravel Holding.
PriceTravel Holding is poised to wield considerable influence as a member of this collective, providing access to a network of over 100 partners spanning across 20 countries. Within this group, it will actively participate in discussions surrounding technological advancements and emerging distribution trends.
“Being part of HEDNA consolidates us as the most important distribution company in LATAM and accelerates our direct sourcing strategy. Our proximity to the main global brands allows us to guarantee the connectivity, optimization and distribution of content for PriceTravel Holding’s different markets and business lines,” added Rafael Durand, COO of PriceTravel Holding.
It’s crucial to emphasize the company’s extensive range of hotels, boasting over 500,000 options worldwide. This ensures a comprehensive and diverse selection to meet the needs of B2C, B2B, and B2B2C clients. These business units underscore the group’s successful distribution strategy, making its membership in this significant global association well-deserved.
