Sheikh Mohamed bin Abdulrahman bin Jassim Al Thani, Prime Minister and Minister of Foreign Affairs, inaugurated the Smaisma Project, a new initiative by the Ministry of Municipality to be overseen by Qatari Diar Real Estate Investment Company. The Smaisma Project is poised to become a prominent urban landmark in Qatar, adding to the country’s coastal tourism offerings with its unique appeal.
Speaking at the launch, His Excellency Abdullah bin Hamad bin Abdullah Al Attiyah, Minister of Municipality, highlighted the importance of collaboration between public and private sector partners in furthering Qatar’s growth. He emphasized the project’s alignment with Qatar National Vision 2030, aiming to build a more prosperous and sustainable future for generations to come.
Eng. Ali bin Mohamed Al-Ali, CEO of Qatari Diar Real Estate Investment Company, expressed pride in the company’s role in managing the project. He emphasized that the project aligns with Qatar’s continued economic growth path, setting a new standard for tourism in the region. He further highlighted the growth of the Qatari real estate market, currently valued at US$485 billion in 2024, attracting substantial foreign direct investments after the energy sector.
The expansive Smaisma Project encompasses eight million square meters along seven kilometers of pristine beachfront on Qatar’s eastern coast at Smaisma Beach. It promises novel tourism and entertainment experiences for both Qatar’s residents and international visitors. The project offers lucrative investment prospects, featuring 16 tourism zones available for private sector development. These zones will host uniquely designed resorts, divided across four distinct zones, complemented by a large-scale theme park, an 18-hole golf course, residential villas, a yacht marina, luxury dining options, and retail outlets.
Sustainability is at the core of the project, utilizing smart construction systems, locally sourced and recycled materials, and cutting-edge construction technologies. Designed as an integrated tourism hub, the Smaisma Project aims to attract substantial foreign direct investment, bolstering Qatar’s real estate, development, and tourism sectors.
Qatari Diar, with 50 investment projects underway across 20 countries totaling approximately US$35 billion, is committed to offering investment opportunities for both local and international developers. Notably, Qatari Diar has significantly contributed to Qatar’s real estate landscape through pioneering projects like Lusail City, renowned as one of Qatar’s largest and most sustainable smart cities.
With a vision to maintain its status as a leading real estate investment firm known for trust, credibility, and efficiency, Qatari Diar focuses on sustainable development, meticulous planning, and innovative approaches in the global real estate arena.