The journey to Ralph Lauren’s Spring/Summer 2025 show in Bridgehampton was anything but smooth sailing. A sprinter van, chartered by the brand, carried a group of fashion editors from Midtown Manhattan, but the journey was marred by New York City’s notorious traffic, followed by the even more daunting Long Island Expressway. Two hours into the trip, we had only covered ten miles, a stark reminder of the glamorous world we were aiming to reach.
The initial lighthearted mood on the bus, punctuated by small talk and snacks provided by Ralph Lauren, quickly soured. The lack of space, coupled with a leaky air conditioner, created a palpable sense of unease. As the editors grew increasingly anxious about missing the show, we learned that the VIP guests had been whisked away in helicopters and private cars, arriving hours ahead of us. The news, combined with the realization that the show would likely not wait for the ‘bus people,’ fueled a sense of panic.
Despite the setbacks, we arrived at our destination, Khalily Stables, a 19-acre equestrian center in Bridgehampton, just as the show was about to start. As we stepped into this world, dubbed ‘Ralphampton,’ we were enveloped by an air of elegance and extravagance. Immaculately dressed equestrians, vintage cars, and a captivating atmosphere filled with stunning individuals created a surreal experience.
The show itself was a testament to Ralph Lauren’s vision. Mia Armstrong opened the show in high-waisted white shorts, a Western belt, and a blue suede jacket, setting the tone for a collection that embodied both the breezy Hamptons aesthetic and Ralph Lauren’s signature style. The models strutted down the runway, showcasing everything from slouchy white trousers to sequined blue ombre evening gowns. The presence of supermodels like Naomi Campbell, Christy Turlington-Burns, Quannah Chasinghorse, and Lucky Blue Smith further elevated the event.
Ralph Lauren’s focus on family was evident in the inclusion of children, ranging from four to fourteen, showcasing the Polo line. The image of children walking hand-in-hand with adults, creating a picture of a perfect family, was a powerful symbol of the brand’s values.
The post-show festivities took place in a recreated version of the brand’s New York restaurant, The Polo Bar, in the equestrian space. This intimate gathering provided a chance to mingle with celebrities, fashion icons, and the Lauren family, creating a truly immersive experience.
The event was a testament to Ralph Lauren’s lasting impact on American fashion. The show, the atmosphere, and the after-party were all intricately woven into the fabric of Ralph Lauren’s brand, symbolizing an ideal of American elegance and the pursuit of a life well-lived. It was a reminder of the power of a well-crafted image, a powerful brand, and the enduring allure of the American dream.
