Reggie Bush to Regain Heisman Trophy Amid NIL Changes in College Athletics

After nearly two decades, former USC running back Reggie Bush will reclaim his Heisman Trophy, which he forfeited in 2010 following NCAA sanctions imposed on USC for improper benefits received by Bush during his tenure with the Trojans. The decision to reinstate Bush’s trophy coincides with the recent allowance for college athletes to monetize their name, image, and likeness (NIL), a significant shift in the landscape of college athletics. Heisman Trophy Trust president Michael Comerford cited these changes as the impetus for the reinstatement.

Bush expressed his gratitude in a statement, declaring, “I’m honored to return to the Heisman family and to be a part of its storied legacy.” He also pledged to collaborate with the Heisman Trust in promoting the organization’s values and mission.

The reinstatement follows a wave of support from previous Heisman winners, including Johnny Manziel, who had previously stated that he would not attend the festivities until Bush was reinstated. The news suggests the possibility of both Bush and Manziel attending the 2025 festivities.

The reinstatement of Bush’s Heisman Trophy serves as a testament to the evolving landscape of college athletics and the ongoing debate surrounding the compensation of student-athletes.

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