Pop superstar Rihanna has once again teamed up with Puma for a new campaign, this time posing in a full-body tree costume to promote the latest Fenty x Puma Creeper Phatty Earth Tone shoes. The intricate costume, featuring moss, twigs, and leaves, is a unique take on the concept of camouflage, as Rihanna’s FENTY x PUMA campaign explores the art of blending in. The shoes, available in taupe, green fog, and warm white, feature a stacked gum sole and are now available for $100.
Rihanna’s latest campaign with Puma is a departure from her previous work with the brand, which has often featured her in more traditional athletic wear. However, the tree costume is a fitting choice for the singer, who has a long history of embracing fashion risks. In the past, she has posed for countless photo shoots in daring and unconventional outfits, and her latest campaign is no exception.
The Fenty x Puma Creeper Phatty Earth Tone shoes are the latest addition to Rihanna’s growing line of footwear with Puma. The shoes, which feature a stacked gum sole, are a chunky and oversized take on the popular creeper style. They are now available for purchase at Puma stores and online.
Rihanna’s latest campaign with Puma is sure to generate buzz, as the singer continues to push the boundaries of fashion. With her unique style and fearless approach to fashion, Rihanna is a true icon, and her latest campaign is further proof of her status as a fashion force to be reckoned with.
