Continuing its long-standing cinematic legacy, French fashion house Roger Vivier has unveiled its new ‘Vivier Express: Travelling Icons’ series, debuting with acclaimed actress and house muse Laura Dern.
Laura Dern, an avid admirer of Roger Vivier’s enduring influence on film, takes the lead role in a captivating short film directed by Nicolangelo Gelormini and written by Andrea Danese. Throughout the film, Dern exudes timeless elegance, adorned with the Maison’s iconic I Love Vivier pumps and Viv’ Choc handbag.
The collaboration between Roger Vivier and Laura Dern underscores the profound intersection between fashion and film, highlighting how these creative realms inspire and amplify each other. In the film, Laura Dern’s character embarks on a dreamlike journey, showcasing the power of fashion accessories to shape narratives and express personal style.
Creative director Gherardo Felloni, who personally selected Laura Dern to star in the first episode of the series, lauds her captivating presence and inspiration. Dern, in turn, expresses her deep admiration for the brand and its founder, Roger Vivier, emphasizing the role their creations have played in shaping her understanding of femininity.
In a behind-the-scenes interview, Dern reflects on her introduction to Roger Vivier through the iconic film Belle de Jour and shares her belief in the alignment between acting and design. She highlights the transformative power of fashion accessories in both film and everyday life, noting that for women, a passion for shoes and handbags is often paramount.
Roger Vivier’s rich cinematic heritage, marked by iconic appearances in films like Belle de Jour, serves as a backdrop for the storytelling and aesthetic of the ‘Vivier Express: Travelling Icons’ series. Gherardo Felloni’s deep appreciation for film brings a seamless synergy to the collaboration, evident in the series’ vision and execution.
The premiere of the ‘Vivier Express: Travelling Icons’ series with Laura Dern marks a significant milestone in Roger Vivier’s cinematic journey, showcasing the enduring power of fashion and film to inspire creativity and cultural impact.
