Rome has taken a significant step towards modernizing its public transportation system by introducing a contactless payment service in collaboration with JCB, a leading global payment brand. This cutting-edge technology allows travelers to effortlessly board buses, trams, trolleybuses, and metros by simply tapping their contactless JCB payment cards on turnstiles or readers.
Facilitated by Nexi, a renowned Italian PayTech, this innovative service has been implemented across Rome’s transportation network, operated by ATAC. The partnership aims to enhance the travel experience for millions of tourists and citizens, particularly those from Asian countries, by providing a seamless, convenient, and secure payment option.
Eliminating the need for pre-purchased tickets, this contactless payment system offers a hassle-free experience for travelers. It ensures utmost convenience and security during transactions and provides fair fares based on the last 24 hours of travel. This initiative marks a significant advancement in urban mobility, setting an example for cities worldwide.
Filippo Maria Signoretti, Merchant Solutions Director Italy at Nexi, expressed the company’s pride in being the driving force behind this technological advancement, enabling Rome to become the first European city to offer this service to a potential pool of millions of Asian citizens. Ray Shinzawa, Managing Director of JCB International (Europe) Ltd., emphasized the company’s commitment to delivering exceptional solutions for its cardmembers and business partners across Europe, fostering new opportunities within the transit industry.
JCB, a prominent payment brand globally, has established itself as a leading credit card issuer and acquirer in Japan. Since its inception in 1961, JCB has expanded its global reach, with approximately 46 million merchants worldwide accepting its cards and over 156 million cardholders across diverse countries and regions.
Nexi, the leading European PayTech, plays a pivotal role in driving Europe towards a cashless future. Its cutting-edge products, e-commerce expertise, and tailored industry solutions empower the digital economy and the global payment landscape. With its robust technological infrastructure and professional expertise, Nexi offers Merchant Solutions, Issuing Solutions, and Digital Solutions, meeting the evolving needs of customers, partner banks, and businesses.
This partnership between Nexi and JCB exemplifies their shared commitment to innovation and customer satisfaction. By revolutionizing public transit payments in Rome, they are paving the way for a more convenient, efficient, and technologically advanced future in urban transportation.
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