Country Cannabis has announced a major partnership with music icon Shooter Jennings, a three-time Grammy Award winner. Jennings joins a roster of industry pioneers, including Kraig Fox, Gary Vaynerchuk, Jamie Feaster, and Rama Mayo, as he lends his expertise to the brand’s product development and becomes a leading voice in their burgeoning artist ambassador program.
This exciting collaboration has led to the creation of a proprietary strain called Snake Mountain. Developed through a partnership between Country Cannabis’s cannabis experts and Jennings himself, the preroll blend is designed to “inspire creativity and unleash your wild side.”
Jennings, the son of legendary country music stars Waylon Jennings and Jessi Colter, expressed his enthusiasm for joining the Country Cannabis team. “After decades as a cannabis connoisseur, I’m thrilled to join the Country band,” he shared. “I know I’ve experienced Country sparking creativity in my own process over the last six months.” Jennings’ impressive three-decade career has seen him producing music for a diverse range of artists, including Brandi Carlisle, Duff McKagan of Guns N’ Roses, Marilyn Manson, Yelawolf, Tanya Tucker, and The Turnpike Troubadours.
In a recent Instagram post, Jennings shed light on what drew him to Country Cannabis. “From the moment we started talking, I knew this was different. These weren’t just businesspeople; they were genuinely passionate about the plant and the culture surrounding it.”
Country Cannabis is a lifestyle cannabis brand, known for pioneering “Light Cannabis.” The new Snake Mountain blend is now available at select retailers like MMD, The Woods, Erba, and The Plant. Country Cannabis’s full product line can also be found at dispensaries throughout California.
This exciting partnership promises to bring together the worlds of music and cannabis in a unique and inspiring way, furthering the conversation around the plant and its potential to unleash creativity.
