Sony’s recent success in bringing its PlayStation 5 exclusives to PC might lead some to believe they are transitioning into a PC-centric company. However, Hideaki Nishino, head of Sony Interactive Entertainment’s Platform Business Group, has assured fans otherwise. While confirming their commitment to expanding their content onto PC, he firmly stated that consoles will remain the cornerstone of their business.
Nishino highlighted the benefits of consoles over PCs, emphasizing the streamlined experience of game installation and setup, and the convenience of native console stores for purchasing games. However, he also acknowledged the strategic value of reaching a wider audience by offering titles on PC. Sony’s current strategy involves releasing their AAA single-player games exclusively on PlayStation first, followed by a PC release later. Conversely, live-service games like the successful *Helldivers 2* and the unfortunately canceled *Concord* will launch simultaneously on both PlayStation 5 and PC.
This dual-platform approach showcases Sony’s commitment to both console and PC platforms, allowing them to tap into a broader gaming market. The recent announcement of a PlayStation 5 Pro, a powerful console upgrade targeting high-end gamers seeking the best performance, further emphasizes their dedication to the console market. This new console, scheduled for release on November 7, boasts a more powerful GPU, achieving higher frame rates than the standard PS5. The PS5 Pro will be priced at $700, undercutting the cost of comparable high-end gaming PCs.
Sony’s strategy of expanding to PC while retaining their console focus is a smart move, allowing them to maximize their audience reach and leverage their strengths in both platforms. It will be interesting to see how this approach plays out in the long term, especially considering the increasing competition in the gaming industry.
