Spotify’s decision to place lyrics behind a paywall is part of a broader strategy to increase paid subscriber numbers. The company recently reported reaching over 600 million monthly active users, with paid subscribers growing by 15% year-over-year to 236 million. However, quarterly revenue fell short of analyst expectations. The effectiveness of this new measure in driving subscriptions remains uncertain, as lyrics are readily available for free through various means, such as websites and third-party apps compatible with Spotify. Nevertheless, the move underscores Spotify’s ongoing efforts to monetize its services and enhance the user experience for its premium members.
Spotify Locks Lyrics Behind Paywall for Free Users
