Rakuten Fashion, the online fashion platform by Rakuten Group, is thrilled to announce the participation of Sulvam in their Buy Air project. To celebrate this collaboration, Rakuten Fashion will be releasing a limited edition collection of Sulvam items on September 9th.
Buy Air is a project launched in the Spring/Summer 2021 season with the aim of empowering the Japanese fashion scene. As part of this season’s Rakuten Fashion Week Tokyo, Buy Air will be supporting the runway show of Sulvam’s women’s collection, marking the brand’s 10th anniversary. The project will also support the reception party for the opening of Sulvam’s Paris flagship store.
The exclusive collection features four unique items: a shirt adorned with a double-name tag commemorating the Paris flagship store, two belts, and a wallet chain in collaboration with HTC, a Los Angeles-based studded belt brand. This collaboration offers a chance to experience Sulvam’s special pieces and explore their Spring/Summer 2025 collection.
Visit Rakuten Fashion at https://brandavenue.rakuten.co.jp/ba/shop-sulvam/ to browse the exclusive Sulvam collection and discover the world of Japanese fashion.
