Sunsweet Elevates Brad Schuler to CEO, Poised for Continued Growth and Brand Dominance

Brad Schuler, a highly accomplished veteran of Sunsweet Growers Inc., has been elevated to the role of Chief Executive Officer. This promotion marks a pivotal moment for Sunsweet as it nears its 110th anniversary and seeks to aggressively widen the margin of its position as the world’s premier dried fruit brand. Schuler’s ascent to CEO reflects an impressive twenty-five-year tenure at Sunsweet, where he demonstrated exceptional leadership qualities and mastered the intricacies of Sunsweet’s global business. Outgoing President & CEO, who is stepping down after a nearly thirty-five-year career, expressed confidence in Schuler’s ability to lead Sunsweet to even greater heights. In the near term, Mr. Schuler states his focus will be continued reinvestment in state-of-the-art production assets, migration toward new enterprise software with cutting-edge AI capabilities, and organizational training to effectively utilize these new tools toward a vision of relentlessly building Sunsweet’s global brand. Sunsweet, founded in 1917, has over a hundred years’ experience. Its prunes are by far the largest and most successful global brand. Sunsweet is owned by a cooperative network of over 180 growers. For those interested in further details about Sunsweet’s range of products, the benefits of prunes, and the Sunsweet difference, please visit www.sunsweet.com.

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