Zoomcar, the leading self-drive car-sharing platform, has announced a partnership with Mappls, a division of MapmyIndia, to streamline travel planning and enhance the road trip experience. The integration allows users to book a Zoomcar directly through the Mappls app, combining car selection with itinerary planning for a seamless journey.
Microsoft’s Copilot, an AI-powered assistant, is now available as a bot on Telegram. However, the service is currently unavailable in the EU and has a daily limit of 30 messages. Users will need to verify their phone number to use the bot, which is based on GPT-4, GPT-3.5, and Microsoft’s in-house models. The Copilot bot offers commands for restarting the chat, sharing the bot with friends, and getting ideas for usage. Microsoft plans to expand Copilot’s integration to other messaging apps, including WhatsApp, but details are yet to be announced.
Windows 11’s AI integration, rumored to launch soon, named Recall, has raised privacy concerns due to its ability to record everything on a user’s screen. The privacy toggle feature allows users to turn off the recording, but it may be enabled by default. The specific name of the feature remains unclear, with rumors suggesting Recall AI or AI Explorer.
Microsoft’s upcoming Windows 11 24H2 update will require CPUs with SSE4.2 support, a component crucial for modern processors. This requirement extends previous mandates for Secure Boot and TPM support, making it harder for users with older hardware to run the latest version of Windows 11. The update is expected to focus on AI integration and gaming enhancements, including performance improvements and new features like Super Resolution.
In the midst of the rapidly evolving technological landscape, AI has emerged as a transformative force. In response, the U.S. government and numerous companies have appointed Chief AI Officers to lead AI integration. While this is a step in the right direction, it is insufficient on its own. To truly harness the power of AI, companies need to empower employees at all levels to innovate with the technology, rather than relying solely on a single executive. This bottom-up approach involves identifying roles where AI agents can enhance performance, selecting the right technology partners, and onboarding and developing AI tools like employees. As teams experiment with AI and build expertise, they can become centers of excellence and spread AI knowledge throughout the organization. Ultimately, the key to successful AI transformation lies not in creating a specific job title but in fostering a culture where AI is embedded into day-to-day business operations and driving productivity gains becomes a criterion for career advancement.
Harnessing the power of AI presents both challenges and opportunities for marketers. Info-Tech Research Group’s latest blueprint provides guidance on integrating AI strategies and aligning them with business objectives. The research highlights the importance of evaluating AI applications based on value and readiness to adopt, enabling organizations to leverage these technologies across marketing, sales, and customer success functions.
