Emirates, a long-time supporter of rugby, has become the Title Sponsor of Asia Rugby, aiming to promote the sport in emerging markets and empower athletes across Asia. This multi-year partnership will see Emirates supporting various tournaments and competitions, including the Asia Rugby Men’s and Women’s Championships, the Asia Rugby Sevens Series, and youth tournaments. The airline will also invest in developing grassroots sporting activities, aligning with Asia Rugby’s mission to grow the sport’s presence and cultivate a new generation of talent.