At the recent Digital Tourist 2024 event, Huawei’s Petal Ads platform showcased its commitment to supporting the Spanish tourism sector. The platform emphasizes effective strategies for attracting high-end Chinese tourists to Spain’s cultural attractions. Huawei hosted a roundtable discussion on destination marketing challenges, bringing together tourism industry leaders to explore technology-driven solutions. The importance of customized marketing strategies, data-driven insights, and sustainable tourism practices was highlighted. Huawei’s workshop provided insights into engaging premium Asian travelers, with a focus on increasing average spending and promoting less-visited destinations.