KIKO Milano, a renowned Italian cosmetics brand, embodies the spirit of the ‘Beauty Valley’ in Lombardy, Italy. This region boasts a thriving beauty industry with a rich heritage in artistry and innovation. In an exclusive interview, KIKO Milano’s Chief Marketing Officer, Cecilia Schena, delves into the brand’s unique perspective on beauty, emphasizing quality, style, and Italian allure. Discover how KIKO Milano democratizes beauty, making high-quality products accessible to a global audience, while staying true to its message of self-expression and authenticity.