Extreme heat and reduced production have pushed chicken prices significantly higher in Coimbatore. Production has declined due to decreased appetite and increased water intake among birds, leading to slower weight gain. Mortality rates have also risen to 10%, prompting poultry farms to implement precautionary measures. The price hike ranges from 110 to 120 rupees per kilogram, with wholesale prices reaching a record 130 rupees this year. Despite efforts to increase production, the outbreak of bird flu in Kerala has impacted exports to the state.