Twitch Shutdown Sparks New Rivalries in the Streaming Landscape

With Twitch’s departure from South Korea, domestic streaming services AfreecaTV and Naver’s CHZZK are seizing the opportunity to expand globally. AfreecaTV, rebranding as SOOP, and CHZZK plan to launch their global platforms in 2024, bringing fresh competition to the streaming scene. AfreecaTV, with its dominance in Korea, will have a head start, while CHZZK has shown steady growth. Both platforms aim to tap into Twitch’s global audience, especially in the popular ‘Just Chatting’ category. The entry of these Korean streaming giants into the global market will shake up the competitive landscape, with platforms like Twitch, YouTube, Kick, and others vying for their share of the audience.

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