A delegation of Spanish travel professionals from Special Tours, a leading tour operator, recently embarked on a journey through Northern Ireland, discovering its captivating attractions and experiences. This visit, hosted by Tourism Ireland and Tourism Northern Ireland, aims to promote Northern Ireland as a compelling destination for Spanish travelers, highlighting its diverse offerings for future travel itineraries.
Results for: Destination Marketing
The Pacific Asia Travel Association (PATA) Destination Marketing Forum 2024 is set to empower emerging travel destinations in Thailand. Held in Cha-Am from November 12-14, the event will focus on sustainable tourism, collaboration, and innovation, bringing together industry leaders, destination marketers, tour operators, and government representatives.
GSIQ, a global leader in sports and sponsorship research, has launched GSIQ Tourism Insights, a new division dedicated to transforming travel research and analysis. Led by industry veterans Eva Stewart and Oliver Rowe, the division aims to provide actionable insights to destinations, tourism organizations, and travel brands, focusing on sports tourism and experience-driven travel.
instaHOP unveils its cutting-edge Visitor Experience Solution at WTE Miami, empowering Destination Marketing Organizations (DMOs) to transform how visitors engage with their destinations. This innovative platform utilizes AI-powered personalization and real-time data to deliver tailored travel recommendations, promoting sustainability, and driving visitor engagement.
Julie Coker, a seasoned tourism executive with a proven track record in San Diego and Philadelphia, has been appointed as the new President and CEO of New York City Tourism + Conventions. Coker’s expertise in driving visitor growth and economic impact through tourism is expected to propel NYC to new heights, further cementing its position as a top global travel destination.
VisitMalta Incentives & Meetings has joined forces with Mads for Events to elevate Malta’s position as a top MICE destination. This collaboration features a podcast series, an Event Management Festival, and highlights Malta’s unique blend of history, modern infrastructure, and world-class hospitality.
The Seychelles Islands continue to be a top choice for Bulgarian travelers seeking an exotic escape. Recent events in Sofia, organized by Tourism Seychelles, have further boosted the destination’s popularity, with Bulgaria’s Deputy Minister of Tourism highlighting its allure and strong visitor numbers. The events showcased the island’s diverse offerings beyond its stunning beaches, strengthening partnerships and solidifying Seychelles’ reputation as a premier vacation spot for Bulgarian tourists.
The Sabah Tourism Board is partnering with BlinkBrand Solutions to promote the beauty of Sabah, Malaysia, to Indian travelers. This collaboration aims to highlight Sabah’s pristine beaches, diverse wildlife, and rich cultural experiences, making it an ideal destination for Indian tourists seeking adventure, relaxation, and cultural immersion.
Sabah, a region in Malaysian Borneo, is attracting Indian travelers with its stunning beaches, diverse wildlife, and unique cultural experiences. The Sabah Tourism Board has partnered with BlinkBrand Solutions to promote Sabah as a top destination for Indian tourists seeking a blend of adventure, nature, and relaxation.
This article explores the key takeaways and insights from the AdventureELEVATE events, highlighting the crucial role of Destination Marketing & Management Organizations (DMOs) in shaping the future of adventure travel. It delves into strategies for attracting adventure travelers, the importance of community engagement, sustainability, and the shift towards niche targeting. The article also emphasizes the need for collaboration, data-driven decision-making, and continuous adaptation to ensure the long-term success of adventure tourism destinations.