Direct hotel bookings are experiencing a resurgence, exceeding pre-pandemic levels. Mobile platforms are leading this trend, while AI is becoming a crucial tool for hoteliers to optimize bookings and enhance guest experiences. H2c’s latest report, ‘The Hotel Direct Booking Acceleration,’ delves into these trends and their impact on the future of the hospitality industry.
Up Hotel Agency has introduced Chameleon, an AI-driven website tool designed to empower independent hotels by offering personalized and dynamic website experiences. This innovative platform leverages AI to analyze user behavior and tailor website content, resulting in increased conversions and direct bookings.
Fredericksburg, Texas bed and breakfasts are offering significant savings to travelers through a direct booking model. By eliminating third-party platforms, these businesses are able to offer lower rates and personalized experiences for guests. Avery Ridge Ranch, a notable example, offers up to 40% savings through its direct booking system and exclusive promotional codes.
