The World Travel & Tourism Council (WTTC) forecasts a substantial economic boost for China’s Travel & Tourism industry in 2024. The sector is expected to contribute ¥12.62 trillion to the national economy, fueled by a surge in domestic travel expenditure of ¥6.79 trillion. However, international tourist spending is still lagging behind pre-pandemic levels due to delayed travel restrictions in China. Despite the positive outlook, the sector is still slightly behind 2019 employment figures, with a projected 10.6% of total employment in China this year.
Results for: Economic impact
Low-altitude tourism has emerged as a rising trend in China, offering thrilling experiences for tourists and generating significant economic benefits. The expansion of this industry is transforming the tourism landscape, creating new opportunities for travelers and local businesses alike.
Nova Scotia has launched a new advertising campaign that leverages the success of the local film industry and showcases the province’s stunning landscapes. The campaign seeks to attract travelers and promote tourism while highlighting the economic significance of filmmaking. Strategic ad placements during the popular series ‘Sullivan’s Crossing’ aim to reach viewers and raise awareness of Nova Scotia as a must-visit destination.
China’s first domestically built large cruise ship, Adora Magic City, has been a commercial success, attracting nearly 150,000 tourists and completing 34 journeys since its maiden voyage. The country’s second homegrown large cruise ship is currently undergoing final assembly in Shanghai, signifying China’s growing capability in bulk production of cruise ships. The cruise industry, with its long industrial chain and high degree of internationalization, is a major economic driver for China, involving over 1,000 domestic and foreign manufacturers. Adora Magic City’s success demonstrates China’s complete and independent operation of large cruise ships, showcasing its capacity in designing and building these vessels.
As summer approaches, Goa’s coastline transforms into a sanctuary for tourists escaping the heat. The state’s golden beaches and lively nightlife attract visitors from neighboring states like Maharashtra, Karnataka, and Kerala. The tourism surge has brought economic prosperity, with hotels, restaurants, and local stores bustling with activity. Goa’s transition into a year-round destination breaks past trends, as the southwest monsoon now presents a unique set of attractions, including bird watching and verdant scenery, drawing tourists even during the rainy season.
The New Jersey Division of Travel and Tourism (NJTT) reported a significant increase in tourism in 2023, with 120.5 million visitors and an economic impact of $78.3 billion. This recovery surpassed pre-pandemic figures and highlighted the strength of the state’s tourism sector.
A severe heatwave has gripped large parts of India, affecting residents’ health and livelihoods in states like Delhi, Haryana, and Rajasthan. The Meteorological Department has issued a red warning, urging extreme care for vulnerable people. Despite being a haven from the plains’ heat, even the lower hills of Himachal Pradesh are experiencing intense temperatures. The prolonged heatwave is expected to impact tourism economically, leading to decreased revenue for local businesses. Efforts are underway to mitigate these effects, such as promoting indoor attractions. The tourism industry must adapt to ensure the safety and satisfaction of travelers in the face of rising temperatures.
In celebration of National Travel & Tourism Week, Visit Milwaukee announces a packed schedule of events and initiatives showcasing Milwaukee’s vibrant tourism industry. The lineup includes the release of a digital cookbook featuring recipes from Milwaukee’s culinary elite, the launch of a Summer Savings Pass with exclusive deals from local businesses, and the Fest then Rest campaign offering hotel discounts for visitors attending summer festivals. Amidst an impressive tourism record in 2022, Visit Milwaukee emphasizes the economic significance of tourism and recognizes the contributions of partners in attracting visitors to the city.
Dubai International Airport (DXB) commenced the year with an unprecedented first quarter, showcasing its prominence as a global aviation hub. Passenger traffic surged by 8.4% to 23 million, affirming DXB’s pivotal role in Dubai’s economy and the Middle East’s aviation sector. The airport’s strategic expansion and robust connectivity, driven by its home carriers Emirates and flydubai, continue to fuel its ascent as a key international hub for tourism and business. With a robust start to Q2 and an optimistic outlook, DXB has revised its yearly passenger forecast to 91 million, surpassing its previous record set in 2018.
2024 marks a remarkable year for tourism in Indianapolis, with events such as the NBA All-Star Game, Solar Eclipse, and NFL Combine contributing to its success. The city is expected to welcome over 30 million visitors this year, generating approximately $5.8 billion in economic impact and supporting approximately 83,000 hospitality jobs.