The First United Building (FUB) in Manila’s Escolta district, a pre-war architectural gem, has been brilliantly revitalized, transforming from a near-derelict structure into a thriving community of artists, designers, and startups. This article explores its remarkable journey, showcasing the power of adaptive reuse and community building in preserving cultural heritage.
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Noname’s ‘Emotions’, a candlelit string concerto, celebrated connections and sparked joy in the historic penthouse dome of Manila’s First United Building. Fueled by a passion for art and a desire for community, Noname’s collective, led by Echo Bueno and Chili Perez, curated an intimate and immersive experience that featured a blend of classical, pop, and film music, accompanied by a Wine Flight. The event paid homage to the city’s rich cultural heritage and highlighted the underappreciated beauty of historic buildings like the First United Building.