Paris Hilton’s latest ad for Tan Luxe has set the internet ablaze. The video depicts a captivating encounter between Hilton, an AI version of herself, and future iterations of her iconic persona. Amidst this futuristic tableau, the star debates the creation of the perfect Tan Luxe tagline, reminiscing about her famous ‘That’s Hot’ catchphrase. The ad, described as a blend of ‘Barbie meets Bond,’ has garnered immense praise on Instagram, with fans applauding the innovative concept.