BVLGARI celebrated its 140th anniversary by unveiling the AETERNA High-End Collection in Rome, showcasing over 500 exquisite pieces ranging from High Jewelry to Very High-End Fragrances. The event was held at the breathtaking Terme di Diocleziano, featuring performances and installations that transcended time. Brand Ambassadors Anne Hathaway and Priyanka Chopra Jonas adorned iconic pieces, showcasing the remarkable craftsmanship and audacious vision of BVLGARI.