JetBlue Enhances In-Flight Entertainment with New Personalization Features

JetBlue has introduced new onboard entertainment features that enhance the in-flight experience for travelers. The Blueprint by JetBlue platform provides personalized content recommendations, flight information, and the ability to save favorite programs and order meals from their seat. Passengers can also participate in Watch Party, where multiple travelers on the same flight can watch the same program simultaneously. While these new features have sparked excitement among travelers, investors remain cautious following JetBlue’s disappointing Q1 results. Shares have declined by 3% today, adding to yesterday’s 18% drop. Challenges related to overcapacity in Latin American markets and aircraft grounding with Pratt & Whitney engines continue to hinder JetBlue’s financial performance.

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