Scrolling Through Videos Might Actually Make You More Bored

A new study suggests that constantly switching between videos on platforms like Instagram Reels and YouTube Shorts, while intended to combat boredom, may actually worsen the feeling. Researchers found that participants who were allowed to fast-forward or skip videos reported feeling more bored and less satisfied with their viewing experience compared to those who watched videos uninterrupted.

TikTok Ban Opens Door for Instagram, Homegrown Apps in India

Following India’s ban on TikTok in 2020, Instagram emerged as the most popular social media app in the country, capitalizing on its Reels feature, similar to TikTok’s For You Page. Other TikTok imitators like YouTube Shorts and Snapchat Spotlight also gained traction. Millennials and men were more likely to switch to TikTok alternatives, according to a YouGov India report. The ban has created opportunities for homegrown Indian apps.

Elon Musk Finds Instagram Reels’ Logo ‘Annoying,’ Likens It to TikTok

Tech billionaire and X owner Elon Musk expressed his dislike for Instagram Reels, criticizing the platform for its ‘annoying’ logo watermark that appears on downloaded videos. Musk drew comparisons to TikTok, which also watermarks downloaded videos, and questioned the uniqueness of Instagram’s approach. This is not the first time Musk has targeted Instagram, previously likening it to OnlyFans and criticizing its advertising algorithms for showing ‘risqué’ footage of children.

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