Pop star Rihanna is the new face of Dior’s iconic fragrance J’adore, succeeding Charlize Theron. The announcement was accompanied by a stunning fashion film shot at the Palace of Versailles, featuring Rihanna in a sparkling Dior gown and her signature style.
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Rihanna, the global icon, has become the new face of Dior’s iconic J’adore fragrance, embodying the spirit of luxury, beauty, and resilience. The campaign, shot at the opulent Palace of Versailles, celebrates the fragrance’s 25-year legacy and unveils a new iteration, ‘L’Or de J’adore’, a captivating floral scent inspired by the golden hour.
Rihanna has been unveiled as the new face of Dior’s iconic J’adore fragrance, succeeding Charlize Theron and Carmen Kass. The singer, entrepreneur, and mother of two embodies the essence of the scent, described as ‘beautiful, strong, sexy, and resilient.’ The campaign was shot at the opulent Palace of Versailles, a fitting backdrop for the golden aura of both Rihanna and the J’adore fragrance.
Rihanna has been announced as the new face of Dior’s iconic J’Adore fragrance, replacing Charlize Theron who held the position for over two decades. Rihanna expressed her excitement about joining the brand and representing the fragrance that holds a special meaning for women. The first campaign featuring Rihanna will be released on September 1st, shot by Steven Klein.