Japan’s Tourism Booms: May Visitor Numbers Surpass 3 Million, Driven by Chinese Holiday Season and Weakening Yen

Japan welcomed a record 3.04 million international visitors in May, fueled by the Chinese holiday season, a surge in East Asian travel, and the weakened yen. This marks the third consecutive month with over 3 million visitors, exceeding pre-pandemic levels in several key markets. The data suggests Japan’s tourism industry is on track for a strong recovery.

Changing Travel Preferences: Korea Faces Decline in Chinese Tourists Amidst Shifting Dynamics

Korea has witnessed a decline in Chinese tourists during the Golden Week holiday, a peak travel period in China. The shift is attributed to Chinese travelers opting for visa-free destinations and Japan, which has become more attractive due to a weakened yen. Travel agents report a significant drop in Korean visa applications, with some indicating a reduction of up to one-third compared to pre-pandemic levels. This decline coincides with an increase in Japanese visa applications, as well as growing popularity for other visa-free countries, such as Thailand and Singapore. Experts attribute the shift to factors like favorable exchange rates, ease of travel, and strained diplomatic relations between Korea and China. Despite these challenges, Korea’s tourism sector has shown signs of recovery, with international tourist arrivals reaching 63% of pre-pandemic levels in 2023. Chinese tourists still contribute significantly, although their numbers remain below pre-pandemic figures.

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