The Kazakhstan Tourism Board hosted a successful roadshow in Mumbai, showcasing its diverse travel offerings and introducing curated packages to Indian tour operators. This event coincided with the Enterprising Travel Agents Association (ETAA)’s inaugural roadshow, which brought together over 100 travel agents and tour operators, fostering collaboration and excitement within the travel industry.
The tourism industry in Kazakhstan is undergoing significant shifts, with changes in consumer behavior and the rise of digitalization being key drivers. Travel patterns are evolving, with the traditional concept of seasonal travel becoming less prevalent. Southeast Asian destinations are gaining popularity, particularly during the summer months. Digitalization is also transforming the industry, with online platforms facilitating tour purchases and payment options. Despite these technological advancements, human interaction and personal connections remain essential in building strong client relationships.
