St. John’s new flagship store on Madison Avenue showcases a curated vintage collection by fashion historian Lilah Ramzi. The vintage edit, dubbed St. John Select, features pieces from the brand’s inception in 1962, and is available for purchase both in-store and online. The collection reflects Ramzi’s affinity for 1960s-era fashion and includes a range of classic knitwear, poppy prints, and jewel tones. St. John CEO Andy Lew said the partnership with Ramzi was a natural fit, as they aimed to create something that a new generation could enjoy and showcase vintage pieces that felt both modern and timeless.