Louis Vuitton’s Men’s Pre-Fall 2024 collection embraces the eclectic nature of Hong Kong, particularly its striking waterfront skyline, in its official campaign. The collection revolves around the concept of the ‘dandy mariner,’ featuring contemporary sailor hats, seafaring-inspired uniforms, and signature sailor details like the ‘tar flap’ incorporated into various garments. With pinstripes and relaxed tailoring dominating the designs, the nautical theme is woven throughout the collection. Accessories such as the Keepall bag have been reimagined to complement the maritime aesthetic. The first drop of the collection was debuted in Hong Kong and will launch worldwide on April 25th.