Malaysian designer Masyadi Hussaini Mansoor, known for his brand MSYD, is making waves in the Southeast Asian fashion scene with his bold and innovative designs. His latest collection, “99 Problems”, presented at Kuala Lumpur Fashion Week 2024, explores the complexities of life through the symbolism of roses, reflecting the brand’s commitment to storytelling and challenging conventions. This article delves into the inspiration behind MSYD, its unique design aesthetic, and the designer’s vision for the future.