Rahul Krishnan, co-founder of BoldCare, made headlines after publicly sharing his credit card details and OTPs on X (formerly Twitter) for transactions under ₹1,000. While some see it as a clever marketing strategy, others criticize it for its irresponsible nature and potential security risks.
Results for: Marketing
Morocco, aiming to become a top 10 global tourist destination by 2026, has partnered with Finn Partners to attract more Chinese tourists. This strategic collaboration will leverage public relations, influencer marketing, and social media to showcase Morocco’s unique cultural and natural attractions to the Chinese market.
Tesla’s Cybertruck, known for its futuristic design, has taken its branding a step further by going logo-free. This bold move, hailed by many as a marketing stroke of genius, has sparked a debate about the power of iconic product design in brand recognition.
The Maldives Marketing and Public Relations Corporation (MMPRC) and Maldivian, the country’s national airline, have joined forces to enhance tourism promotion and development. This strategic partnership aims to leverage their combined strengths to create impactful marketing campaigns and initiatives, attracting visitors from around the globe.
Google’s focus on AI-powered features like ‘Add Me’ for the Pixel 9’s camera might be overshadowing the device’s core strengths. The author argues that this marketing approach is not only unrealistic but also risks diminishing the Pixel’s reputation for exceptional photography.
Annette Mark, the newly appointed CEO of the St. Vincent and the Grenadines Tourism Authority, outlines her ambitious plans to enhance marketing efforts, restore hurricane damage, and leverage new partnerships to attract more visitors to the island nation.
From the days of Bette Davis and Joan Crawford to the modern-day drama surrounding Blake Lively and Justin Baldoni, Hollywood feuds have always been a source of fascination and a powerful marketing tool. This article explores the history of these manufactured rivalries, the role of publicity in creating and controlling them, and how social media has both empowered and complicated the narrative.
Choice Hotels International, a leading global hotel company, has chosen 72andSunny New York as its new creative agency of record and dentsu X as its digital media agency of record. This strategic alliance aims to amplify brand affinity and drive bookings across Choice’s diverse portfolio of 22 hotel brands through innovative marketing campaigns. The partnership leverages the expertise of both agencies in navigating the evolving media landscape and creating engaging narratives that resonate with a wide audience.
Christian Purdie Photography, a leading tradeshow photographer in Las Vegas, has announced a major upgrade to their lighting technology, aimed at enhancing the visual appeal of client photographs. The new lighting systems are designed to deliver exceptional image clarity and vibrancy, perfect for social media and marketing materials.
Hilton is expanding its global marketing campaign ‘Hilton. For The Stay’ in India with new initiatives and partnerships, including a collaboration with Bollywood icon Sidharth Malhotra. The company is also tripling its portfolio in India, introducing new brands like Curio Collection by Hilton and Waldorf Astoria Hotels & Resorts, and focusing on personalized guest experiences through curated wedding packages and unique celebrity collaborations.