PATA and VNU Asia Pacific have partnered to launch Travel & Tech Asia 2025 in Bangkok. This event, set for July 2-3, 2025, will focus on technological advancements, sustainability, and smart tourism within the Asia-Pacific travel sector. The collaboration aims to drive innovation and foster strategic partnerships to shape the future of travel.
The Pacific Asia Travel Association (PATA) Destination Marketing Forum 2024 is set to empower emerging travel destinations in Thailand. Held in Cha-Am from November 12-14, the event will focus on sustainable tourism, collaboration, and innovation, bringing together industry leaders, destination marketers, tour operators, and government representatives.
The Pacific Asia Travel Association (PATA) and the Sarawak Tourism Board (STB) are joining forces to launch a groundbreaking AI training program in Kuching, Sarawak. This initiative aims to empower small and medium-sized enterprises (SMEs) in the tourism sector with the tools and knowledge to leverage artificial intelligence (AI) for enhanced operations, personalized customer experiences, and sustainable growth.
The Pacific Asia Travel Association (PATA) and the Sarawak Tourism Board have joined forces to launch a groundbreaking AI training program aimed at empowering local tourism SMEs in Sarawak, Malaysia. This initiative, scheduled from October 29 to November 1, 2024, will equip businesses with the knowledge and skills needed to thrive in an increasingly digital world, leveraging the transformative power of Artificial Intelligence.
The Pacific Asia Travel Association (PATA) has announced that the 2025 Annual Summit will be held in Istanbul, Turkey. The summit, scheduled for March 2025, will bring together tourism leaders from around the world to discuss the future of the industry in a city that blends history, culture, and modernity. Turkey’s commitment to sustainable tourism and its growing popularity as a destination will be highlighted at the event.
The Pacific Asia Travel Association (PATA) has partnered with the Tourism Seasonality Summit (TSS) to address the issue of seasonality in Asia-Pacific tourism. This collaboration aims to promote sustainable tourism by managing visitor numbers throughout the year, ensuring a balanced approach and preserving the region’s cultural and environmental integrity.
The Pacific Asia Travel Association (PATA) and the Tourism Seasonality Summit (TSS) have announced a strategic partnership to address the issue of tourism seasonality in the Asia Pacific region. The collaboration aims to develop strategies to manage and alleviate the impact of peak season tourism, ensuring a sustainable and enriching travel experience for both tourists and local communities.
The Tourism Authority of Thailand (TAT) marked the 25th anniversary of the Pacific Asia Travel Association (PATA) headquarters in Bangkok during the 47th PATA Travel Mart (PTM) 2024. The event included a festive welcome reception, a showcase of sustainable tourism initiatives, and recognition for Thailand’s achievements in the travel industry.
The Pacific Asia Travel Association (PATA) has partnered with the Tourism Seasonality Summit (TSS) to address the challenges of tourism seasonality in the Asia Pacific region. This collaboration aims to create more balanced and sustainable tourism experiences by developing innovative solutions and fostering research and best practices.
The Pacific Asia Travel Association (PATA) recently recognized six chapters and three student chapters for their outstanding contributions to the travel and tourism industry. The awards, presented at the PATA Power of Networking session in Bangkok, celebrated the dedication of these groups to sustainable practices, innovation, and professional development. The event also highlighted the recipients of the 2024 PATA Face of the Future award, recognizing young professionals who demonstrate exceptional leadership and vision in the tourism sector.
