Ithraa Alkhair Company for Pilgrims Services, a provider of Hajj services for non-Arab African pilgrims, recently held a seminar in Birmingham, UK. The event was organized in collaboration with the company’s UK strategic partners and highlighted the company’s commitment to providing high-quality services to pilgrims in line with Saudi leadership directives. The seminar emphasized the importance of the Pilgrim Experience Program as a key aspect of Saudi Vision 2030, with a focus on ensuring the comfort and safety of guests.