Durga Puja in Kolkata and Rio Carnival in Brazil showcase how vibrant cultural heritage drives tourism, economic growth, and international visitor influx. These festivals highlight the power of intangible heritage in preserving traditions, creating jobs, and boosting local economies.
The global carnival scene is undergoing a transformation as the rise of Mardi Gras in New Orleans challenges the dominance of Rio Carnival, while Switzerland’s Basler Fasnacht faces the pressure of a changing global audience. This article explores the factors driving these shifts, including booming travel trends and the economic impact of these iconic events.
Rio Carnival, the world’s most iconic celebration, returns in 2025 with a dazzling display of music, dance, and culture. From February 28th to March 8th, Rio de Janeiro will transform into a vibrant tapestry of color and rhythm. Explore the legendary Sambadrome, experience the electrifying energy of samba parades, and immerse yourself in the rich cultural heritage of Brazil.
