A film production company is suing Sony and Shift Up, claiming that the name of their PlayStation 5 exclusive, ‘Stellar Blade,’ infringes on their existing trademark. The lawsuit alleges that the game’s name and branding are confusingly similar to the company’s name and logo, making it difficult for people to find their business online.
Shift Up’s action-adventure game, Stellar Blade, has achieved significant success, surpassing 1 million copies sold and generating $19.5 million in revenue. The game’s strong performance has boosted Shift Up’s Q2 2024 earnings, leading to a substantial operating profit margin. The company is further optimistic about the game’s future potential on PC.
The release of Stellar Blade is just around the corner, and the game’s publisher has announced that it will be fixing a graffiti reference that has been deemed offensive. The graffiti, which reads “Hard” next to an “R Shop” logo, can be seen as a reference to a racial slur when placed together. Shift Up, the game’s developer, has confirmed that it had no intention of creating offensive artwork and will be replacing the graffiti for the Day 1 patch. This fix will apply to both digital and physical copies of the game. Stellar Blade is scheduled for release on April 26, 2024, exclusively for the PlayStation 5.
