Roku has introduced Roku Ads Manager, a self-service platform designed for Connected TV (CTV) performance advertising. The platform aims to attract growth marketers by offering competitive pricing, spending efficiency, and unique features like shoppable campaigns with Shopify.
PayPal and Shopify are strengthening their partnership, enabling PayPal to process credit and debit card payments for Shopify merchants in the US. The integration aims to simplify payment management, offering a unified experience for merchants and enhanced efficiency.
As interest in generative artificial intelligence (AI) continues to surge, many companies are aligning their businesses with this rapidly evolving field. Three stocks that stand out as potential beneficiaries include Alphabet (GOOG, GOOGL), Meta Platforms (META), and Shopify (SHOP). Each of these companies has unique catalysts and could potentially surpass the average market growth rate over the next decade. Alphabet boasts a robust and diversified portfolio with innovative AI products, Meta Platforms is leveraging its AI capabilities to enhance its social media platforms, and Shopify is partnering with leading brands to optimize their e-commerce operations using AI-driven tools.
While Shopify’s recent financial performance has been impressive, its current valuation may not fully reflect the company’s growth trajectory. The stock’s premium valuation and decelerating revenue growth raise concerns about its long-term prospects. Investors may consider waiting for a price correction before buying into the stock’s current dip.
