Gyeongnam Province, South Korea, unveils an ambitious tourism strategy to double visitor numbers by 2025. Leveraging its stunning natural beauty, rich cultural heritage, and burgeoning wellness offerings, Gyeongnam aims to become a premier destination for both adventure seekers and relaxation-focused travelers.
South Korea’s tourism sector is booming! With a newly expanded visa-free policy granting access to citizens from 108 countries, the nation is poised for unprecedented growth. Discover why South Korea is the next must-see destination, exploring its rich culture, vibrant cities, stunning landscapes, and robust economy.
South Korea’s tourism sector is experiencing a phenomenal rebound, with October 2024 seeing a 30.1% increase in foreign visitors compared to the same month last year. This surge, driven by the Hallyu wave and strategic tourism initiatives, has propelled the country to nearly pre-pandemic visitor levels and positions it for continued growth.
The Korea Tourism Organization (KTO) has established its first representative office in Riyadh, Saudi Arabia, as part of its strategy to strengthen relationships with Gulf Cooperation Council (GCC) countries and boost tourism from the region. The Riyadh office, managed by Aviareps, will focus on promoting South Korea as an ideal travel destination, increasing visitor numbers, boosting tourist spending, and encouraging longer stays. This strategic initiative comes at an opportune time as foreign tourism to South Korea rebounds, and is expected to positively impact the tourism sector by attracting Saudi travelers with South Korea’s unique blend of cultural, culinary, and shopping experiences.
