The inaugural Ho Chi Minh Film Festival (HIFF) showcased over 100 films and attracted 280,000 visitors, setting its sights on becoming the largest film festival in Southeast Asia. Industry professionals praised the festival’s scale and ambition, which included a script lab, workshop, and project market. Despite some challenges, such as a lack of a major cinema center and censorship issues, the festival received positive feedback from international attendees and is poised to contribute to the growth of Vietnam’s film industry. The Vietnamese film industry had the highest box office revenue in Southeast Asia in 2023, surpassing Indonesia, and HIFF aims to promote Ho Chi Minh City as a regional film hub.
Results for: Southeast Asia
Stagwell, a leading marketing network, has added Leverate Group, an integrated agency based in Indonesia, to its Global Affiliate Network. This partnership expands Stagwell’s reach in Southeast Asia and its omnichannel media buying and activation capabilities. Leverate Group’s expertise in delivering bespoke strategies encompassing media, creativity, and technology will complement Stagwell’s global client base.