FIFA is reportedly nearing a deal with Apple that would grant the tech giant exclusive worldwide television rights for a newly established month-long club tournament. Valued at approximately $1 billion, the agreement would boost Apple’s streaming service amid intense competition in the industry. This would be FIFA’s first-ever single worldwide contract for broadcasting rights.
FIFA and Apple are reportedly close to finalizing an agreement that would grant Apple exclusive worldwide television rights for a new month-long club tournament. The deal, estimated at around $1 billion, would mark FIFA’s first single worldwide broadcasting contract and give Apple’s streaming service an edge in the competitive streaming market. However, FIFA executives have expressed concerns over the potential lack of free-to-air rights, which could limit access to the event for non-Apple TV+ subscribers.
Apple is reportedly close to securing a global television deal with FIFA for a new month-long, World Cup-style tournament featuring top teams. The agreement, expected to be announced next month, would mark FIFA’s first single worldwide contract and Apple’s latest entry into soccer broadcasting following its $2.5 billion deal for MLS streaming rights.
